NISUVMarketing

Digital marketing & growth

Campaigns measured weekly, not reported once a quarter.

Acquisition and lifecycle marketing built around a real growth target — not vanity metrics. One team owns the whole funnel, from the first click to the repeat purchase.

A written growth target before any spend. A weekly scorecard after.

Your goalsTracking & dataThe foundationTrackingAudiencesAcquisitionReach the right peopleSearchSocialContentLifecycle & CROKeep and convertEmailFunnelTestsGoal → growthLeadsLower CACROASRevenue

What's included

Four workstreams, each with a clear scope, so you always know what is being done and why.

Paid search and social campaigns

Campaigns on Google and the social platforms where your buyers already are, structured around one target cost per result instead of a pile of disconnected ad sets.

  • Channel mix chosen from your numbers, not a template
  • Budget moved weekly towards what converts
  • Creative and copy tested in a fixed rhythm

SEO and organic content strategy

A content plan built from what your customers actually search, so organic traffic compounds alongside paid instead of competing with it.

  • Keyword and topic map tied to revenue pages
  • Briefs written before anything is published
  • Existing pages refreshed before new ones are added

Email and lifecycle marketing

Welcome, abandoned-cart, win-back and post-purchase flows that turn one-time buyers into repeat customers — the cheapest growth most brands leave on the table.

  • Core automated flows built and tested
  • Segmented by behaviour, not just by list
  • Deliverability checked before launch

Conversion rate optimization

Landing pages and checkout steps improved by evidence — session recordings, funnel drop-off and structured A/B tests — so every visit you pay for is worth more.

  • Funnel drop-off mapped step by step
  • One hypothesis per test, logged and reviewed
  • Winning variants rolled into the live site

How a growth engagement runs

  1. 1

    Set the target

    We agree a single growth number — leads, sales or payback period — plus the budget and the date we will judge it on.

  2. 2

    Fix the tracking

    Before spending, we make sure conversions, revenue and audiences are measured correctly so the numbers can be trusted.

  3. 3

    Launch and learn

    Campaigns go live in small, comparable batches. Early weeks are about finding what works, not hitting the target on day one.

  4. 4

    Review weekly, scale monthly

    A weekly scorecard shows what moved. Each month we decide what to scale, what to cut and what to test next.

What you get

Everything is documented and lives in accounts you own, so the work stays useful even if we ever stop working together.

  • A written growth plan and target
  • Conversion tracking audit and fixes
  • Live campaigns in ad accounts you own
  • Email flows built and tested
  • Weekly scorecard, short and readable
  • Monthly review with next-month priorities

Is this the right fit?

We would rather tell you early than take on work we cannot do well.

●A good fit if

  • You have a product that already sells, even a little
  • You want one team accountable for the whole funnel
  • You are happy to be judged on a clear number

●Probably not yet if

  • You have no product or offer to test yet
  • You need a brand identity before any marketing
  • You want guaranteed results without a test period

Common questions

How soon will we see results?

Paid channels give directional data within the first few weeks. SEO and lifecycle work build more slowly. We set realistic expectations for each channel during the planning step instead of promising a date.

Do we need to commit to a long contract?

We prefer short, rolling engagements so you stay because the numbers justify it. We will confirm the exact terms in your quote.

Who owns the ad accounts and data?

You do. Accounts, pixels, audiences and dashboards are set up under your ownership from day one.

Can you work with our in-house team?

Yes. Many clients keep design or sales in-house and use us for strategy, media buying and measurement.

Ready to talk about digital marketing & growth?

Tell us what you are trying to achieve and we will reply with honest next steps and a clear quote.

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